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Posts Tagged ‘Vancouver marketing strategy consultant’

Free Marketing Assessment: Available HERE!

Friday, May 13th, 2011

One of the strategic services we love to offer is our marketing programs. Nothing is more frustrating than having invested a considerable amount of money into your company’s marketing, but not see the results.

If you’ve been following our blog for a while, we’d love to say “thank you” by making our online marketing assessment available to you, for free! This assessment will help you understand, as a business owner, if your marketing is an effective part of your company strategy.  We will also follow up with a free consultation to discuss your assessment with you.

To get the process started, simply click here.

We look forward to speaking with you!

 

Make your growing business function like a well-oiled machine

Sunday, October 31st, 2010

For an expanding company to maintain quality and continue delivering its core competency, it is vital to have standardized procedures and efficient systems for everything from sales and marketing, to operations and human resources, to finance and accounting.

These procedures must be developed into official company protocol. This enables operations to be maintained in the absence of any key member. The process of committing business procedures to paper is also invaluable in helping conceptualize the system of interlinked tasks that make up the organization. A logical, straightforward system flow is absolutely indispensable to any expanding business.

It is also important to establish your brand. What feelings do you want your company’s image to evoke in the public? From your receptionist’s phone demeanour to the colours of your marketing materials, a strong image and consistent message will differentiate your company from the competition.

Carefully planned and designed brand standards guides, sales/marketing systems, operational manuals, and IT handbooks are key tools for making your company run like a well-oiled machine that is ready to support long-term growth.

Pinpoint Tactics Business Consulting helps organizations streamline their business processes. Give us a call or email us for more information.

How Do Small Businesses Identify Opportunities

Monday, October 12th, 2009

Small business owners are always interested in learning ways to identify growth opportunities. Too many of us, though, get side tracked by the daily activities of running a business and forget to pay attention to opportunities that are right before our eyes. Before we know it, they have come and gone.

Pinpoint Tactics was contacted by Ms. Alexandra Lopez-Pacheco of Financial Post in September to help readers of National Post be more attentive to business development opportunities.

Happy reading!