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Archive for the ‘HR’ Category

Case Study: TOMS Shoes – How One Company Fosters Its Corporate Culture

Wednesday, May 18th, 2011

If you are a fan of the reality television show, The Amazing Race, the name Blake Mycoskie might ring a bell. While competing on the second season of the show in Argentina, Blake noticed numerous children were without shoes in the poorer villages.

There are over one billion people at risk for soil-transmitted diseases around the world. In addition to the health risk, many children cannot go to school simply because they don’t have shoes.

“I was sitting on a farm pondering life, and it occurred to me, ‘I’m going to start a shoe company, and for every pair that we sell, I’ll give a pair to someone who needs them.” Blake later said in an interview. Rather than starting a charity, he decided that a for-profit business would be more sustainable as his work would not rely on charitable giving.

Since its launch in 2006, TOMS Shoes has given away over 1 million pairs of shoes to children in need. Even in his first years of business when money was non-existent, TOMS’ founder never faltered from his “One for One” company ethos. In addition to partnering with 501 non-profit organizations and NGO’s to give away shoes year round, “Friends of TOMS,” a non-profit arm of TOMS, also coordinates “Shoe Drops” around the world for employees and volunteers to experience TOMS’ giving first-hand.

“Giving” is TOMS’ business strategy, and “Giving” defines its corporate culture. All employees, including interns, participate in the “Shoe Drops”. Blake has seen how inspired and impacted his staff were having experienced “Giving” first hand.

What is it about your business that gets you out of bed and excited every morning? How can you help your employees experience that excitement? We invite you to watch this video of TOMS and be inspired.

 

 

Top Ten Tips to Hiring New Employees

Tuesday, July 20th, 2010

One of the things we love doing is to invite area experts to contribute to our blogs or newsletters from time to time so to share their knowledge with our clients and contacts. Sandra Reder is the President of Vertical Bridge Corporate Consulting, a Vancouver-based firm specializing in employee attraction and retention strategies www.verticalbridge.ca. She has great tips on what to do when hiring your first few employees as your business grows.

    1. Be clear on who you are and what your vision, values and goals are as a company.  This is critical when you start to engage new employees.  You’ll want them to share the same vision, values and goals.
    2. When you realize that you can’t do it all, be prepared to “let go of control” of the responsibilities you will be passing on to your new employees.  Entrepreneurs often have a very hard time doing this as their companies are the result of a lot of hard work and it’s sometimes tough to “let go”.  Be prepared to take a ‘leap of faith”.  Do not bring anyone onboard if you are not ready to do this.  It’s a recipe for disaster.
    3. Develop a well thought out and accurate job description for the position you will be hiring for.  This helps you get clarity around what your expectations are of the new hire but it also helps them to understand the scope of the role they are taking on.
    4. Find out what current market value is with respect to compensation for this type of role.  You want to make sure you’re attracting quality candidates.
    5. Develop a series of questions for the interview that will help you to identify whether or not the candidates have the right experience and background to be successful in the role. The questions should be aligned with the requirements you have identified in your job description and with your corporate values and goals.
    6. Identify the tools you want to use to source good candidates i.e. advertising on job boards, accessing people through various social media sites, referrals from your network, outsourcing to a professional recruiter, etc.
    7. Remember to always ask for references from potential hires.  Ideally you want at least 2 references from people they reported to in their prior jobs as these folks can speak to their performance.  Make sure you check them, this is critical!
    8. Get legal advice on how to prepare an offer letter.
    9. Ensure once you have someone onboard you remember to provide them with some good orientation and training.  Statistics have shown that the highest turnover within organizations happens within the first 3 months due to lack of proper onboarding and training.  First impressions are lasting impressions!
    10. Finally make a point of agreeing to do a review with the new hire within the first 3 months just to let them know how they’re doing.  Feedback is important!

    There Are Lawyers in Heaven

    Sunday, August 3rd, 2008

    I’m friends with these two sisters. The older sister is an accountant, and the younger one just graduated from law school. They also have another sister who’s studying to become a kindergarten teacher. I secretly call her the Mother Teresa of the family of professionals. Anyway, let’s focus on the second born. When the second sister was in law school, she had a lot of problem with the blood-sucking stereotypical image of lawyers. Now that she’s about to enter the work force, she vows to prove to the world that there are lawyers in heaven.

    Of the two experts, an accountant and a lawyer, I’m recommending every business to have, the lawyer is the less obvious one. As with having an accountant, there are many benefits with having a lawyer. A good business lawyer can assist you with setting up the most suitable form of your business; they can advice on the copyright and trademark issues of your products and/or services; they can also help with basic zoning compliance, commercial leases, and taxes and license. Lawyers can provide vital assistance in almost every aspect of your business.

    Most small business owners put of hiring a lawyer, though, as “they are expensive” (hence the stereotypical blood-suckers), and does not seem necessary at the early stage of a business. When businesses do need one, it’s when they’re being sued. Unfortunately, that’s just a tad too late. Yes, lawyers can be expensive, but an important truth to embrace is that the fee a lawyer will charge to keep you out of trouble is only a small fraction of the fee a lawyer will charge to get you out of trouble once it’s happened.

    If the cost is a major concern for you at the moment, there is more reasonably priced legal advice you can find: the Legal Services Society provides legal aid in BC. The priority goes to people with a lower income, but many of their services are available to everyone. The least is that they can refer you to someone else. Another possible legal resource is law firms with a faith mission. For example, some Christian lawyers will be willing to provide legal advice at a reasonable rate.

    Perhaps along with my lawyer friend, all these people are also working hard to prove that there are lawyers in heaven…