Subscribe
to RSS

Posts Tagged ‘Brand strategy and research Vancouver’

What’s New at Pinpoint Tactics

Wednesday, March 9th, 2011

At Pinpoint Tactics, we work with companies to help them move to the next level of success strategically. This firm was founded based on our desire to help other business owners realize their unique visions. One of the most frustrating things we have been told by business owners is that they know where they want to take their companies to, but do not have the tools or know-how’s to get there. They also resent the fact that the “plans” they get from outside experts often end up collecting dust as they have no help or practical ways of implementing them.

Pinpoint Tactics has created various consulting programs to tackle these business challenges and we would like to officially introduce them by launching our new website. Whether you’re starting a new business, looking for better ways to market and differentiate your company, or wanting to improve your business performance and profitability, we have the right programs to help you accomplish your goal. These programs are unique, because they provide not just the strategy but also the tactics to get you there. We will implement the plans WITH you and make sure they are incorporated into your daily business operations.

[As a company with over 30 years of history but no strategic marketing,] we worked with Sandy and her team for the creation and implementation of our marketing strategy. Sandy provided excellent service during this time and helped us understand the concepts laid out in the Marketing Plan. By the end of the term, we were up and running and had materials to continue our marketing work for the next year. Sandy’s team worked tirelessly to help us take our first steps into marketing and we couldn’t be happier with the results.

-Ross Brow, Lab Technician & Marketing Coordinator at CustomColor Professional Imaging Lab.

Call us at 604-263-4698 or email us today to see how our programs can help your business as well.

Top 10 Risks for Business in 2010

Friday, August 27th, 2010

1. Regulation and compliance

2. Access to credit

3. Slow recovery or double-dip recession

4. Managing talent

5. Emerging markets

6. Cost cutting

7. Non-traditional entrants

8. Radical greening

9. Social-acceptance risk and corporate social responsibility

10. Executing alliances and transactions

Below-the-radar risks: inability to innovate, maintaining infrastructure, emerging technologies, taxation risk and pricing pressures.

These may emerge to top the lists in years to come.

Contact Pinpoint Tactics to see how you can mitigate some of these business risks.

Source: Ernst & Young Business Risk Report 2010